For Harley Morenstein and his friends, “normal” cooking is too tame. With their Youtube Channel, blog, and spinoff Epic Chef, Epic Meal Time creates new, gluttonous recipes using the most “manly” of ingredients: copious amounts of meat and booze. This is the basic template for all Epic Meal Time videos.
Epic Meal Time – Mac n Cheese (Youtube)
These videos are extremely popular on Youtube, amassing over 20 million views each. These videos all celebrate a unique attitude about food, re-imagining lasagna, meatloaf, sandwiches and much more into calorie and cholesterol-dense meals, at odds with the societal shift towards organic, natural, healthy foods.
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